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Tag: #customerinsights

{Customer Insights} Elevate customer experiences in real time

Hellp Everyone,

Today I am going to share my thoughts on Customer Insights on elevating custoner experiences in real time.

Let’s elevate customer experiences in real time within the context of Dynamics 365 Customer Insights:

Normally customer engages with your website, navigate through the pages, added a product or servicemto the cart and checking the quote, signing for upcoming event or webnair etc…

So with the Customer Insights, we can ensure customer profiles and associated insights are updated in the real time based on these signals, allowing we to provide the most targeted and personalized experience as they engage with your website or App.

It will empowers you to foster loyality, increase engagement, enhance satisfaction and drive greater conversation rates.

New feature details

Customer Insights helps:

1. Real time web tracking

2. Real-time unknown profiles

3.Real-time unknown-to-known

4. Real-time web personalization

That’s it for today.

I hope this help.

Malla Reddy Gurram(@UK365GUY)
#365BlogPostsin365Days

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{Customer Insights} Accelerate time to insights with data in Delta Lake format

Hello Everyone,

Today I am going to share my thoughts on customer insights accelerate time to insights with data in Delta Lake format.

Let’s get’s started.

Let delve unto how Delta Lake format can accelerate time to insights with data in various contexts:

1. Dynamics 365 Customer Insights:

Business Value: Your customer data is constantly evolving, with signals like online activities and mobile interactions changing rapidly. Traditional data warehouses can lead to increased time to insights as the volume of unprocessed signals grows.

Solution: With native support for Delta Lake storage format in Customer Insights, you can:

Accelerate ingestion, unification, and insights processing using incremental updates from the Delta Lake.

Get customer profiles and associated insights updated more frequently, allowing you to react to customer engagements based on the most current information available.

Create relevant and personalized experiences for your customers and timely insights for business users.

Automatically benefit from incremental processing for unification, segments measures, activities and predictions.

Note: In this initial release, incremental unification requires that all source tables involved in the unification process use the Delta format.

2. Microsoft Dataverse:

Solution: Use Azure Synapse Link for Dataverse to export your Microsoft Dataverse data to Azure Synapse Analytics in Delta Lake format.

This enables you to explore your data and accelerate time to insight.

In summary, Delta Lake format allows you to track changes over time, process data incrementally, and ensure consistently up-to-date customer profiles and insights. It’s a powerful tool for staying agile in a dynamic data landscape.

That’s it for today.

I hope this helps.

Malla Reddy Gurram(@UK365GUY)
#365BlogPostsin365Days

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{Customer Insights} Reach customers quickly with 10x increased throughput

Hello Everyone,

Today I am going to share my thoughts on reaching customers quickly with 10x increased throughput.

Let’s get’s started.

In an increasingly digital and interconnected world, businesses recognize that capturing customers attention during critical moments is key to success. To achieve this, delivering timely and tailored experiences is essential. With the latest release, Dynamics 365 Customer Insights empowers you to reach customers faster than ever before:

1. Segment-Based Journeys:

You can now deliver up to 20 million personalized interactions per hour using batched journey scenarios.

This ensures that your marketing messages promptly reach your target audience, increasing the likelihood of quick responses and immediate customer engagement.

2. Trigger -Based Journeys:

React to customers behaviors in pivotal moments with up to 500,00 interactions per hour.

By connecting with customers precisely when it matters, your outreach becomes more relevant and effective.

This increased throughput is automatically enabled, allowing you to scale your customer interactions efficiently.

That’s it for today.

I hope this helps.

Malla Reddy Gurram(@UK365GUY)
#365BlogPostsin365Days

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{Customer Insights} Collect extra customer information without creating custom attributes

Hello Everyone,

Today I am going to share my thoughts on collect extra customer information without creating custom attributes.

Let’s get’s started.

In Dynamics 365 Customer Insights, you can now easily gather additional information about your customers without creating new custom attributes. Here’s how:

1. Custom Form Fields:

Within the form editor, you can create any kind of question directly.

Drag and drop custom fields from the toolbox onto the form canvas.

Edit the label and properties as needed.

For instance, you can ask questions like, “what is your meal preference?” or create contest-related queries to enhance customer satifaction and retention.

2. Data Storage:

The answers provided are stored only as part of the form submission.

This approach ensures that you can access the value anytime without polluting your data with unnecessary custom attributes.

By using custom fields, you can efficiently collect extra customer information without cluttering your attribute schema.

That’s it for today.

I hope this helps.

Malla Reddy Gurram(@UK365GUY)
#365BlogPostsin365Days

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Hello Everyone,

Today I am going to share my thoughts on how to prevent duplicate emails to contacts that share an email address on Dynamics 365 Customer Insights.

Let’s get’s started.

Certainly! Email deduplication is a valuable feature that ensures efficient email management and maintains strong customer relationship. Here’s how it works.

1. Why Email Deduplication Matters:

Higher Engagement: When multiple contacts share the same email address, enabling email deduplication ensures that your message is sent only once to each unique email address. This leads to better engagement rates.

Improved Deliverability: By avoiding duplicates emails, you enhance your email deliverability reputation.
Messages reach recipients who genuinely want to receive them, reducing the risk of being marked as spam.

Preserving Brand Reputation: Keeping customer’s inboxes clutter-free and preventing unnecessary duplicate emails preserves your brand’s reputation.

2. Feature Details:

Enable or Disable: You can enable or disable email deduplication for real-time segment based journeys.

Single Email per Unique Address: With this feature, each message is sent just once to each unique email address within your segments.

Review Duplicated Email Addresses: Use Journey analytics to identify and review any duplicate emails and maintain a positive customer experience.

That’s it for today.

I hope this helps.

Malla Reddy Gurram(@UK365GUY)
#365BlogPostsin365Days

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